An independent product design practice specializing in creating standout digital experiences and cohesive brand systems.

 

We craft impactful, intuitive customer experiences for eComm, lifestyle, and tech companies. If you're looking to elevate your products through expert collaboration, we'd love to connect.

 

EBY

e-commerce

Website

Marketing

Co-founded by Sofia Vergara, EBY is a direct-to-consumer subscription service specializing in women's underwear. We collaborated with the co-founders to elevate the subscription sign-up journey and enhance the brand's messaging for over 20,000 customers.

 

Vizbee

Strategy

Product

Brand

Vizbee integrates streaming across your smartphones, smart speakers, and smart TVs into a unified experience within your entire home. Collaborating directly with the co-founders, we helped build a zero-one product to deliver a seamless experience across apps, streaming devices, and smart TVs.

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Porte+Hall

e-commerce

Website

Development

Porte+Hall, a boutique interior and exterior mat company, partnered with us to enhance their marketing and storefront's performance. As a result, they achieved a 17.9% increase in total sales, a 24% boost in Average Order Value, and elevated their returning customer rate to 87%.

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New York City Alliance

e-commerce

Development

Brand

Multi-channel apparel company NYCA enlisted Unified Theory to oversee UX, design, development, and brand creation for a lineup of multiple brands.

 

Group Experience

Brand

Website

Development

Group Experience provides the tools to build your own group travel experience. Unified Theory worked with Group Experience to define its brand and reflect the experiences and destinations in an easy-to-use digital presence.

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